HOLY ICHIRUKIREN, BATMAN!

The latest Bleach movie: Fade to Black CM is out, and instead of Ichigo -> Rukia, Karakura gang -> Rukia, its Renji -> Rukia, which warms my heart they're showing the rest of the harem men important to Rukia.

But... the IchiRukiRen-ness only lasted in me for a short while, when I remembered Ichigo's similar quote.

Renji: "What is... this nostalgic feeling? Urgh, it's no good, I can't remember."
Ichigo: "Rukia, there is no way I will ever forget you!!"

Renji, who we all probably agree is/was in love with Rukia, doesn't remember. Ichigo's quote though, shows he could never forget Rukia, which severely beats Renji, yet again.
Poor Renji gets overshadowed by Ichigo for both strength and the girl.
You know what, I should type my thoughts up about that sometime...
Byakuya -> Rukia CM maybe?